LEXINGTON, Ky. - April 4, 2007 – With his books as fixtures
on bestseller lists and his teachings being followed by corporations
around the world, Jim Collins now turns his attention to the spa industry.
Collins will share his secrets on turning good companies into great
ones during the 2007 International SPA Association Conference &
Expo, Nov. 12-15 in Kissimmee, Fla., USA. The “Good
to Great” author will be the opening keynote speaker on Monday,
Nov. 12.
“For years, Jim Collins has been at the top of ISPA’s keynote
speaker ‘wish list.’ As he only accepts a limited amount
of speaking proposals each year, Collins’ decision to speak at
the 2007 ISPA Conference & Expo is a true testament to the validity
of the spa industry,” said ISPA Chairman Jim Root. “This
year began with the ISPA Board watching a tape of Collins at its January
meeting. In March, we incorporated the principles of ‘Good to
Great’ into planning strategically meetings with the ISPA and
ISPA Foundation boards, past chairmen and task force co-chairs. In
November, the Jim Collins experience will come full circle for spa
professionals worldwide during the ISPA Conference & Expo.”
Considered to be one of the most important and influential business
thinkers of our time, Collins has dedicated more than 10 years to
researching the topic of how good companies can become great ones.
He has authored four books including “Built
to Last,” a fixture on BusinessWeek’s bestseller list
for more than six years, and “Good
to Great,” which has sold 2.5 million copies and has been
translated into 32 languages.
On Nov. 11, Collins will offer tips tailored to ISPA Conference attendees
on being an effective manager, CEO and industry leader. By diving
into the opportunities and challenges that come from being part of
the spa community, Collins will address where the industry stands
today, where it has come from and how to make it a great, powerful
and sustainable industry of the future.
“ISPA attendees will be coached on the elements necessary to
take their own companies on the voyage from good to great,” said
ISPA President Lynne Walker McNees. “As Imagine is this year’s
Conference theme, it is so exciting to have Jim Collins as a partner
in imagining the possibilities of spa industry sustainability.”
If you are interested in learning more and would like to attend the
2007 ISPA Conference & Expo, please visit the ISPA Web site www.experienceispa.com/ISPA/events.
About the International SPA Association
ISPA is recognized worldwide as the leading professional organization
and voice of the spa industry. Founded in 1991, ISPA’s membership
is comprised of more than 2,700 health and wellness facilities and
providers from 75 countries. ISPA advances the spa industry by providing
invaluable educational and networking opportunities, promoting the
value of the spa experience and speaking as the authoritative voice
to foster professionalism and growth.
Spas are places devoted to enhancing overall well-being through a
variety of professional services that encourage the renewal of mind,
body and spirit.
